Hey Creator!

You’re part of the creator blitz built to dominate the feed and drive conversions for Royalty Headwear’s viral wave cap!

Move fast, post consistently, follow the proven angles, and unlock bonus payouts.

📦 IMPORTANT DATES

• Request sample by: September 16th

• Launch date: September 23rd

• For Tier 1: Post between September 23rd- October 3rd

• For Tier 2: Post between September 23rd- October 13th

🚨 REQUIRED: Request Free Sample Here! 

💰 CASH PRIZE TIERS

🥉 Tier 1 — Consistency Reward

✅ 5 videos in 10 days

💵 $150 cash prize

🥈 Tier 2 — Volume Reward

✅ 10 videos in 20 days

💵 $250 cash prize

🥇 Tier 3 — Performance Reward

✅ 15 sales in 1 day or $5k GMV total

💵 $500 cash prize

We’ve already sent you a Target Collab invitation, but you can also request a free sample.

🎥 APPROVED ANGLES

• https://www.tiktok.com/@jalenmckeever/video/7577128603100531998

• https://www.tiktok.com/@wallscustomcreations/video/7636609435279904014

• https://www.tiktok.com/@grind2hardosha/video/7566368486612536607

• https://www.tiktok.com/@madzxkaz/video/7629195886081428767

🎯 APPROVED HOOKS 

• “How to get 360 waves”

• “Throw out your old durags”

• “Best headcaps I’ve come across”

• “Why your waves aren’t spinning”

• “Most durags ruin your waves”

⚡ HOW TO WIN

• Follow the approved angle 

• Use the required hooks

• Emphasize benefits of the product

• Create urgency in your CTA and call out the flash sale.

❓ FAQ

1. How do I get paid?

All bonuses and creator payouts are tracked and processed through Growi.

Once payment is issued, you will receive an email from Growi prompting you to claim your payout. If you have not connected your bank account yet, you will need to do so to receive payment.

2. When do I get paid?

Payments are issued after:

• The campaign period ends

• All qualifying videos are reviewed and approved

Please allow a short processing window after verification for payments to be sent.

3. Can any of the videos vary slightly from the angles and hooks provided?

No.

To qualify for bonuses, videos must closely follow one of the approved angles and required hooks. Major deviations, different messaging, or using a new angle will disqualify the video from bonus eligibility. Think of these as proven templates — replication is key to winning.

4. How are videos reviewed?

Our team reviews all submitted content and performance metrics inside Growi to confirm:

• Angle & hook compliance

• Posting requirements

• Conversion & GMV performance

Only approved videos count toward bonuses.

5. Do I need to submit my videos anywhere?

No manual submission is required. We track performance directly through TikTok Shop and Growi. If we need anything additional, we will contact you.

6. What if my sample doesn’t arrive before launch?

You must request your sample by July 13th to ensure delivery before launch. If shipping delays occur, notify us immediately so we can advise next steps.

7. Can I post more videos than the tier requirements?

Yes — and we encourage it. More posts = more chances to convert and reach Tier 3 performance bonuses.

8. Do organic sales count toward GMV?

Yes. All tracked TikTok Shop sales tied to your content count toward GMV and conversion goals.

9. Do Tier 1 and Tier 2 bonuses stack?
No. Tier bonuses do not stack. If you qualify for Tier 2, you will receive the Tier 2 bonus only (not Tier 1 + Tier 2 combined). Each creator will be paid based on the highest tier achieved during the campaign period.

10. Who do I contact if I have questions?

Reach out directly to:

alex@socialcommercecollective.com